
Uniify is entering a new partnership with Subaio. The ambition is to give banks a direct line from a customer's transaction data to onboarding, credit and pension decisions, with consent, less manual work and no paperwork.
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The Danish fintech Subaio and Uniify have entered a strategic partnership that lets banks build onboarding, credit assessment, KYC and pension journeys where a customer’s income, fixed expenses and financial capacity are drawn directly from their transaction data, with the customer’s consent, instead of being typed in, uploaded or chased down by an adviser.
Uniify provides the workflow platform that runs these journeys for banks and financial companies. Subaio turns raw bank transaction data into the structured financial picture a credit adviser actually needs - salary and other recurring income, fixed costs, subscriptions, disposable income and saving capacity. Subaio’s technology is used by banks including Nordea, ABN AMRO, BEC and Bankdata.
Under the agreement, Subaio will refer and resell Uniify’s platform to its bank clients, and the two companies will build joint journeys in which Uniify’s workflows are fed by Subaio’s curated financial insights.
“Most banks already have access to their customers’ transaction data. Very few use it at the moment it matters: when a customer applies for a loan, moves a pension or opens an account. The reason is usually data quality - a raw feed with a category label is not something you can base a credit decision on,” says Thomas Laursen, CEO of Subaio. “Uniify gives that data a place to go. We deliver the financial fundamentals; their platform turns them into a pre-filled application, a qualified lead or an approved case. That is the difference between having open banking and actually getting value from it.”
“We see a clear fit. Subaio has the trust of the Nordic banks and a level of data quality we haven’t seen elsewhere, and our platform is built to orchestrate exactly these kinds of processes. Together we can take a lot of manual steps out of onboarding, credit and pension flows, both for the bank and for the customer,” says Niclas Adegnika, CEO of Uniify.
What it looks like in practice
A customer applying for a loan consents to share their account data. Within the same flow, Subaio identifies their income, fixed expenses and existing loan and subscription commitments, and Uniify uses that picture to pre-fill the application, run the affordability assessment and route the case to approval or to an adviser. The customer never uploads a payslip; the adviser never re-keys a budget.
The same building blocks apply to pension transfers, where existing contributions and employer payments can be identified automatically, to KYC and onboarding, where income source and account activity support the assessment; and to digital sales, where a bank can qualify a customer for a product based on their actual financial situation rather than a form.
The result for banks is fewer disconnected systems, less manual work for advisers and customers, and a shorter path from customer need to completed action. The two companies will develop further joint use cases within lending, financial health, pension and personalised banking over the coming year.
Facts
Subaio was founded in 2016 in Aalborg, Subaio grew out of a hackathon hosted by Spar Nord. The company transforms transaction data into curated, structured financial insights, recurring income, fixed expenses, subscriptions, disposable income and saving capacity that banks use for credit assessment, digital sales, subscription management and personal finance engagement. Subaio’s technology is used by banks including Nordea, ABN AMRO, Nykredit, BEC and Bankdata. Alongside its founders, Subaio is owned by Nykredit, Nordea and Global Paytech Ventures.





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